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False Idols: Be Careful Who You Make the Next Kim Kardashian

Why entertainment outlets cover the same reality stars over and over again.

Khloé Kardashian and her family are the biggest headline generators for entertainment news outlets.

Photo credit: Instagram/Khloé Kardashian

I admit that I am part of the problem when it comes to the entertainment news cycle because it's my job. Sometimes I get assigned articles I don't want to write, but I have to — Kim Kardashian, the Duggars or the Sister Wives come to mind. However, we all have a choice to stop the constant assault of information that comes with every Instagram post Kylie Jenner publishes.

It's time to stop clicking through, my friends. As much as that headline is luring you to find out who the constant stream of Duggars is courting, you must stop. When reality stars stop drawing attention on entertainment news sites, we don't cover them anymore.

I hear so many people complaining about the Kardashians, but if you look at the Top 5 most popular news items on People magazine's site, I guarantee you there's one article about someone in the family. Take your pick — Khloé, Kim, Dream, Scott, Kendall, Caitlyn or even family outcast Lamar — someone made news that day.

As an entertainment reporter, I sometimes get frustrated because there are so many other celebrities who are making a difference and using their fame in the right way. You have wonderful young role models like Rowan Blanchard and Zendaya, who have a strong voice in a town that would rather reward bad behavior over good. Or you have Amal and George Clooney, who take on global issues that might not seem sexy, but they sure deserve humanitarian attention.

Social media also makes reality stars even more popular than they should be. If I see another Bachelor contestant promoting Flat Tummy Tea or a Housewife whitening their teeth with a kit from Express Smile Atlanta, I might scream. These are paid opportunities for reality stars, I doubt many use these products on a regular basis.

And remember, when you see reality star couples show how perfect their life is, remember that's all Amanda Stanton and Josh Murray did before they had an ugly break-up. Even though they've confirmed that they are back together, take every Instagram shot with a grain of salt; they are telling the story they want you to believe, not necessarily the real story.

So the next time you are tempted to click on an article detailing every color of Kylie's latest lip kit or decide to find out why Jax Taylor is beefing with Nick Viall, remember you might just be creating the next wave of Kim Kardashian. Don't do it.

Kristyn Burtt
Kristyn Burtt

Kristyn Burtt is an LA-based entertainment reporter who has covered everything from 'Dancing With the Stars' to the Oscars. If she’s not on the red carpet, she’s at home in yoga pants watching Netflix and eating potato chips. @KristynBurtt

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